Archive for the ‘Design Projects’ Category

Drops Like Stars – Belfast

Posted 22 Mar 2010 — by admin
Category Design Projects, Faith, Photography, mission

Sunday past was mothering Sunday here in the UK, but in Belfast we also had the opportunity of experiencing a few thoughts on creativity and suffering from the mind of Mars Hill’s touring pastor Rob Bell, at St Anne’s Cathedral, Belfast.

For the few fortunate like myself who could get a ticket, Rob is touring the world with his beautifully designed coffee table book – ‘Drops Like Stars’. This imaginative and beautiful book was brought to life, illustrated through Rob’s art of story telling and the excellent creative visualised videos and presentation.

In his presentation he didn’t tackle the theological reasons why people suffer, but having established the fact that suffering is inevitable, Rob posed the question, “What now?” Suffering does and will happen to us all and by asking what now brings a different dimension to the subject.

When we find ourselves in times of suffering, we judge not only the “What” of something, but the “Where,” the content and also the context. Rob gave us an example from his book, a very amusing university application essay (http://www-users.cs.york.ac.uk/susan/joke/essay.htm), which is funny because of the unusual context. The concept he puts forward describes how we all have “insulators” that frame events for us, that serve as points of reference. In suffering, however, the insulators are removed, causing us to find everything very different, a world basically turned upside down or as it was put on the night – interrupted.

A few thoughts on Creativity and Suffering

Drops Like Stars

What struck me from the evening, a point that Rob uniquely illustrates that suffering can come not only through what we associate as pain and hardship but also living on the other extreme, having “everything” and being bored. In the west we see the results of this boredom tearing at our society apart, people of all walks of life not sure what the point is to their existence. We know what its like, sometime we do everything to pretend our lives have purpose, when often we are simply bored.

He gave an example of a boy driving around his middle class suburbia in his mom’s mini van listening to rap. What makes this story interesting is that the music is all about growing up in a violent and  risky neighbourhood only a few miles away from where the boy actually lives. Rob asked, “Why does the boy listen to this song?” The boy is clear pampered in comparison to lyrics in the track, and Rob suggests this boy longs for adventure, wants risk because he’s bored. People can be bored when they have everything, slowly experiencing a physical death and a numb complacency.

According to Rob suffering is an interruption, it enters our life exactly when we least expect it. One minute we are simply making plans, going about our business and out of the blue suffering brings our life to a complete stop. When people politely ask us how we are feeling, our response is “Do you really want to know how I feel?”. Rob’s thoughts resonated with everyone in attendance on the night, as suffering is rarely talked about, but when it’s actually mentioned, then its like a breath of fresh air.

Another story that personally resonated with me was of Charity: Water and the life changing direction it took Scott Harrison its founder. Perhaps the most wonderful thing about Scott’s story is his almost movie-like, life-changing, party-promoting past turned pious. After 10 years of throwing music and fashion parties for the likes of MTV, VH1, ABC TV, CosmopolitanELLE, Universal Records, Bacardi and Anheuser-Busch, living the lavish NYC life, Scott made a return to his Christian faith and took a volunteer trip to Liberia, Africa. Here is a link to a You Tube video where he tell it in his own words.

There is so much to talk about in both the ‘Drops Like Stars’ book and tour. If the tour passes your way I would recommend you get a ticket, and see one of the greatest communicators of our time. Otherwise get yourself a copy of this breath-talkingly beautiful book and may your interruptions drop like stars.

http://www.robbell.com/

If looks could kill

Posted 01 Dec 2008 — by admin
Category Branding, Design Projects, Marketing, News

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We are excited with the all the interest in our brochure. We began life as EO Creative in 2006, and have worked hard to be a part of the right projects and thus resulting in have a diverse range of case studies. Our creative team is drawn together from a wide range of backgrounds enabling design to be tailored to match specific needs, influential branding strategies, providing digital solutions along with in house illustrating.

EO Creative Brochure PDF

We are proud of many of our recent projects due to the social impact they have brought to the organisations they represent, along side seeing many new businesses or SME’s improve their marketing position. Our business is at its best when our work helps our clients, and betters our world around us.

We like to integrate ourselves into our clients’ businesses and build good relationships. We do not like to be pushy or arrogant, and we value people-centred approaches. Constantly challenge ourselves to stay at the cutting edge of new media development and we like to think that we are leading artistic design trends rather than simply jumping on the bandwagon. We are creative thinkers and like to work efficiently, striving to create original ideas and concepts.

We enjoy what we do so feel free to get in touch to discuss what you do.

EO brand Whiteabbey Village

Posted 30 Aug 2008 — by admin
Category Branding, Design Projects, News

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Exciting things are happening in Whiteabbey Village in Newtownabbey, Co Antrim. As part of a partnership between the EU and Newtownabbey Borough Council, we were asked to design a brand identity for Whiteabbey Village. Part of the brief was to make the village more attractive to tourists, businesses and residents. Recent surveys and research showed that Whiteabbey was in danger of becoming a commuter bypassed village. Yet anyone who know the area would find this surprising as there are many businesses, services and leisure facilities available.

With the whole project we have been working with the idea that people currently travel in a straight line from Carrickfergus to Belfast and in reverse each day, but the challenge is to encourage these commuters to turn off at Whiteabbey Village. However following various focus groups and meetings we have discovered there is much more to Whiteabbey than simply shopping and recreation offered in the village area. Therefore this concept began with looking at a combination of the historical aspects of Whiteabbey, and as an area of growing commercial attractions in a modern Village.

Starting with the stain glass window in Whiteabbey Presbyterian Church, we began developing a formal logo that would represent the established history and yet fit with the new growing area. Thus we developed the W and V into a symbol, although it began as a reflection of the Church Window, it developed into a symbol of growth and natural developments sprouting from within the village area.

Recently there is a popular trend of searching the likes of Google Maps for directions, and we took this idea of searching for Whiteabbey Village, and marking a line between the two points from start to final destination. This line you create takes you away from a straight line, and gives a shape to your movement. So taking your line of movement and allowing the idea to evolve we developed line drawing illustrations for the various elements on offer, such as food, drink, dry-cleaning, hair salons and coffee shops to name but a few. The concept will develop over time to create an illustration on each banner of the various services available and with the tag line, “Find your place in Whiteabbey.

With the choice of colour it was important to reflect the rich quality of the area and also demonstrate the growing aspirations of various businesses and residents. Whiteabbey Village is quite a trendy and affluent area and we feel these contemporary colours capture these elements, and be open to experimentation and combinations.

Shoreline Festival another success

Posted 23 Aug 2008 — by admin
Category Design Projects, News

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The local Shoreline Festival was a tremendous success this year again, despite the rainy weather. There was a fantastic array of entertainment lined up for the holiday weekend of August 23 to 25 at Loughshore Park, Jordanstown. One of the main attractions was Brian Houston on the Saturday evening, drawing a sizeable crowd donned the rain in ponchos to see Brian and his band perform an amazing set.

EO have been involved with the Shoreline Festival now for the second year, since we developed new branding for the festival. The design has played an important part in the growth of attendance and the overall attraction.

For a full update on how the festival was received check out Council Feedback

Download programme here.

View Case Study

EO behind another May Fair.

Posted 16 May 2008 — by admin
Category Design Projects, News

Another successful year of the Ballyclare May Fair, and another opportunity for EO to work with Newtownabbey Borough Council on their marketing and promotional material.

The Council put a lot of time, money and effort into delivering an incrediable programme of activities during the 16th-25th of May. As a design job it is a matter of taking all that activity and trying to make sense of it to the average visitor.

If you interested in downloading your own programme for the event it is available at NBC